GROWTH is the new marketing – for non-tech readers

Recently I’ve spoken to an audience of hardware manufacturers. Having bestowed the topic of “the new trend of digital media marketing”, I’ve decided to introduce the growth hacking mindset into this presentation. A lot of you would have read the classic reading, “Growth Hacker is the new VP Marketing” by Andrew Chen. If you’re part of…

CHECKLIST [Online Marketing] Visual Content Publishing Checklist

Publishing visual content can be a quagmire of legal and technical issues if you are unfamiliar with the process. By using this checklist for each new image you upload, however, you can ensure that not only will there be no question of legal ramifications, but the image will both fit all mediums and rank well…